Designer Jennifer Koff
As we step into 2024, the world of interior design is undergoing a vibrant transformation. Color experts are predicting a medley of earthy rich browns, playful aquas, bubblegum pinks and romantic reds. Think 1970’s lover’s nest. Organic materials meet lush and charismatic patterns and fabrications. This color pallet is poppy but rooted, a total ambivert. Shop 2024’s top color story below from designer Jennifer Koff:
Imagine a color so soothing, it's like spreading warm butter over a canvas. The warm neutrals of 2024 provide just that – a soft, welcoming base that sets the stage for more adventurous hues. These hues are reminiscent of serene landscapes and calming retreats, inviting you to unwind in their embrace. For a perfect example, check out the Southlake Beige Upholstered Dining Bench, a piece that embodies comfort and style in one.
Gone are the days when blues were reserved for melancholic moods. The playful blues of 2024 are here to inject a dose of cheer into our lives. They’re light, airy, and a reminder that life doesn't always have to be serious. The Lynae Blue Acrylic Wall Art is a prime example of this color trend, bringing a bright and breezy feel to any space.
Embrace the healing power of nature with earthy green tones. These hues are not just visually pleasing; they're soul-soothing. The Nala Green Velvet Sofa, with its vintage 70s charm, exemplifies this trend beautifully. Its rich green tone and plush fabrication offer both comfort and style.
Rich browns are the cornerstone of 2024’s color story. These shades, ranging from nutty to chocolatey, speak of understated elegance and grounded luxury. A perfect representation of this trend is the Sarta Mid-Tone Four-Door Cabinet. Its deep, warm brown is both inviting and dominating as the primary color of 2024.
2024’s color palette is a celebration of life's dualities – vibrant yet soothing, playful yet sophisticated. It’s an invitation to mix and match, to create spaces that are both a reflection of the times and a nod to the past. So, as you redecorate or simply look for that one piece to transform your space, remember: this year color trend is all about embracing the bold and the beautiful.
About The Designer
I find myself inspired by design that are dramatic and evoke emotion - unexpected silhouettes, large haunting portraits with eyes that seem to follow you, and statement lighting.
Growing up, my favorite aspect of playing with Barbies was furnishing her Dreamhouse. That sense of thrill has stayed with me into adulthood.
I am from New Jersey.
My personal style is a blend of a haunted house aesthetic, Ralph Lauren, and elemenets of both English and Parisian Revival.
What is a trend that you would like to see disappear forever?
I would like to see the ultra-modern trend with an emphasis on gray disappear, along with anything that resembles mass-produced items from Hobby Lobby. Although they’re on two ends of the style spectrum, they have lifeless mass production in common.